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Find Healthier Products For Your Home That Save You Time & Money

Discover innovative, award-winning products designed to reduce waste & make sustainability simple.

In 2014, we said enough to single-use paper towels, tissues and bags clogging up landfills, and we got to work.

Say hello to our smarter reusable alternatives that don't just look great but work even better AND find out why our products get the best reviews. Our award winning, earth friendly, designer print products are loved by people (and the planet!) for zero-waste goodness.

FIND YOUR ECO MATCH

Upgrade to these compostable, plant based, hard-working and seriously good-looking alternatives. We have made it even easier for you to explore our DISHCLOTHS, HANDKERCHIEFS, TOWELS, BAGS & GREETING CARDS - they are practical, stylish and here to make sustainable living ridiculously easy. We would even go as far as saying our SPRUCE turn chores into cheerful moments, one wipe at a time!

We are here for you, the planet conscious, the design obsessed & the cleaning adverse.

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Let customers speak for us

from 1104 reviews
Will definitely shop

Will definitely shop again!!

Tyne Scherp
The Green Collective
Great product

Great product,great design! Love it

Tyne Scherp
Swedish Dishcloth SPRUCE - Make Me Moist
Great product

Great product,great design! Love it

Tyne Scherp
Swedish Dishcloth SPRUCE - Bad Food by Neudorf Black
Great product

Great product,great design! Love it

Tyne Scherp
Swedish Dishcloth SPRUCE - Mushroom
Great

Great !!

Tom Cowan
The Green Collective

SPRUCE Dishcloth Pantone Colour: 5 different SETS of 4

Tom Cowan
SPRUCE Dishcloth Pantone Colour: 5 different SETS of 4
Quality Products - Speedy Delivery

Outstanding quality - these cloths last for years and may be composted once they wear out. I appreciate the speedy delivery too!

Jill Tuwhare
Peony Solid Colour SPRUCE - Set of 2 Dishcloths
Amazing service and super prompt

Amazing service and super prompt delivery

R E Grant
The Green Collective
Spruce dishcloths

Love these dishcloths, great thick quality and long lasting. Awesome quick delivery too! A+

R E Grant
Swedish Dishcloth SPRUCE - Strawberry
Exceptional quality rarely found these days in kitchen cloths

Exceptional quality rarely found these days in kitchen cloths. Makes a classy, as well as environmentally-mindful gift.. I paired this towel set with complimentary Swedish dishcloths and Emma's thoughtful gift-wrapping and was a real hit!

Susan Hunsberger
NEW Tea Towel + Kitchen Towel ‘Other Half’ SET
Great experience shopping with the Green Collective

Great experience shopping with the Green Collective. I had not been organised enough to get my shopping done for Christmas but Emma was amazing and had everything packed and shipped for next day delivery! The towel is a little smaller than my other bath towels but very absorbent and the wedge pouch made a great gift for an avid swimmer. Spruce cloths were a fun addition to prezzies

Gemma
The Green Collective
Fantastic opportunity

This was a fantastic opportunity to purchase a range of goodies from green collective. I bought a range of spruce cloths, a towel and a "wedge" pouch. These were all dispatched extremely quickly (esp. for the time of year!) and are all great products.

Anonymous
GIFT CARD
Really like the design

Really like the design. Perfect to give an overseas visitors and explain what arohanui means.really good product- v eco friendly, nice weight and feel.

Anonymous
Swedish Dishcloth SPRUCE Arohanui in EMERALD GREEN. Design by Natty
Choices Galore

So many designs to pick from. The issues was, which ones to keep and which ones to gift.

Anne
Mystery Box of SPRUCE (18 Top Selling Designs)
BRIILIANT RESULT

Put a silly grin on the recipients face - A perfect little gift for someone special

Anne
Swedish Dishcloth SPRUCE - Make Me Moist

NEW IN:

Eco swaps that look good, feel good & actually work.

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Customers rate us 5.0/5 based on 1104 reviews.

Did You Know?

• We custom design for businesses and events
• Every towel includes a hang tag
• 65+ SPRUCE designs in stock
• Low waste & low tox approved

Our Why:

We couldn’t find eco products that were strong enough for real family life & joyful enough to actually want in our home. So we made our own.

Now we collaborate with over 30 artists to bring colour and personality to everyday essentials.

FEATURED IN:

  • Logo of 'The Press' with 'Te Matatika' on a black background
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WHY CHOOSE OUR BEST SELLING PRODUCTS?

- Award-winning eco innovation
- Saves money & reduces waste
- Loved by 1000's of happy customers

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  • ⭐⭐⭐⭐⭐

    HANK "Love love love! Beautiful designs, quality hanky. It's a statement piece I always want to pull out of my pocket!" Danielle

  • ⭐⭐⭐⭐⭐

    "Excellent SPRUCE cloths. Very absorbent. Easy to clean. Put it in dishwasher and it came out really clean, no stains! Definitely buying more in the future!"

  • ⭐⭐⭐⭐⭐

    Encore Bags "What a brilliant concept and the end product is not only super practical but also eye catching and fun! Love it my large so much, ordered another straight away! Highly recommended." Vanessa

  • ⭐⭐⭐⭐⭐

    "I like well designed, well made things that are aesthetically pleasing, easy to use and wash, and do what they're supposed to"

  • How to Keep Your SPRUCE Swedish Dishcloth Looking Fresh

    How to Keep Your SPRUCE Swedish Dishcloth Looki...

    With a little rinse-before-dry habit, your SPRUCE Swedish dishcloth will stay bright and fresh for months. It’s natural. It’s porous. It’s designed to absorb. A faint shadow of turmeric does...

    How to Keep Your SPRUCE Swedish Dishcloth Looki...

    With a little rinse-before-dry habit, your SPRUCE Swedish dishcloth will stay bright and fresh for months. It’s natural. It’s porous. It’s designed to absorb. A faint shadow of turmeric does...

  • The Anti-Gift Guide: Meaningful Giving Without a Huge Price Tag

    The Anti-Gift Guide: Meaningful Giving Without ...

    Some of the best gifts don’t come wrapped. They come from paying attention. Here are a few ideas that cost very little, but are often remembered far longer than “another...

    The Anti-Gift Guide: Meaningful Giving Without ...

    Some of the best gifts don’t come wrapped. They come from paying attention. Here are a few ideas that cost very little, but are often remembered far longer than “another...

  • Upgrade Your Bags

    Upgrade Your Bags

    This blog will cover a bit of the history behind the material & bag concept, to the making and different sizes on offer. Then let's reflect back on the sustainable...

    Upgrade Your Bags

    This blog will cover a bit of the history behind the material & bag concept, to the making and different sizes on offer. Then let's reflect back on the sustainable...

  • Plastic Free July Tips

    Plastic Free July Tips

    Plastic Free July: The theme in 2025 was "small steps, big difference" so here are some small steps we do at home you can try to make a BIG difference...

    Plastic Free July Tips

    Plastic Free July: The theme in 2025 was "small steps, big difference" so here are some small steps we do at home you can try to make a BIG difference...

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