Proudly NZ's No.1 for SPRUCE Dishcloths and Reusable Everyday Heroes
Customers rate us 5.0/5 based on 1098 reviews.

Discover innovative, award-winning products designed to reduce waste & make sustainability simple.

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Choose Healthier Products For Your Home That Save You Time & Money

In 2014, we said enough to single-use paper towels, tissues and bags clogging up landfills, and we got to work.

Say hello to smarter reusable alternatives that don't just look great but work even better, and find out why our products get the best reviews. Our award winning, earth friendly, designer print products are loved by people (and the planet!) for zero-waste goodness.

Upgrade to compostable, plant based, hard-working and seriously good-looking alternatives. Explore our DISHCLOTHS, HANDKERCHIEFS, TOWELS, BAGS & GREETING CARDS - they are practical, stylish and here to make sustainable living ridiculously easy. We would even go as far as saying our SPRUCE turn chores into cheerful moments, one wipe at a time!

We are here for you, the planet conscious, the design obsessed & the cleaning adverse.

EXPLORE ALL PRODUCTS
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OUR BEST SELLING PRODUCTS

- Award-winning eco innovation
- Saves money & reduces waste
- Loved by 1000's of happy customers

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NEW DESIGNS

Eco swaps that look good, feel good & actually work.

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Let customers speak for us

from 1098 reviews
Quality Products - Speedy Delivery

Outstanding quality - these cloths last for years and may be composted once they wear out. I appreciate the speedy delivery too!

Jill Tuwhare
Peony Solid Colour SPRUCE - Set of 2 Dishcloths
Amazing service and super prompt

Amazing service and super prompt delivery

R E Grant
The Green Collective
Spruce dishcloths

Love these dishcloths, great thick quality and long lasting. Awesome quick delivery too! A+

R E Grant
Swedish Dishcloth SPRUCE - Strawberry
Exceptional quality rarely found these days in kitchen cloths

Exceptional quality rarely found these days in kitchen cloths. Makes a classy, as well as environmentally-mindful gift.. I paired this towel set with complimentary Swedish dishcloths and Emma's thoughtful gift-wrapping and was a real hit!

Susan Hunsberger
NEW Tea Towel + Kitchen Towel ‘Other Half’ SET
Great experience shopping with the Green Collective

Great experience shopping with the Green Collective. I had not been organised enough to get my shopping done for Christmas but Emma was amazing and had everything packed and shipped for next day delivery! The towel is a little smaller than my other bath towels but very absorbent and the wedge pouch made a great gift for an avid swimmer. Spruce cloths were a fun addition to prezzies

Gemma
The Green Collective
Fantastic opportunity

This was a fantastic opportunity to purchase a range of goodies from green collective. I bought a range of spruce cloths, a towel and a "wedge" pouch. These were all dispatched extremely quickly (esp. for the time of year!) and are all great products.

Anonymous
GIFT CARD
Really like the design

Really like the design. Perfect to give an overseas visitors and explain what arohanui means.really good product- v eco friendly, nice weight and feel.

Anonymous
Swedish Dishcloth SPRUCE Arohanui in EMERALD GREEN. Design by Natty
Choices Galore

So many designs to pick from. The issues was, which ones to keep and which ones to gift.

Anne
Mystery Box of SPRUCE (18 Top Selling Designs)
BRIILIANT RESULT

Put a silly grin on the recipients face - A perfect little gift for someone special

Anne
Swedish Dishcloth SPRUCE - Make Me Moist
Love supporting an amazing business

Love supporting an amazing NZ based business with an awesome mission

Anne
The Green Collective
Perfect little gift

Perfect little gift for a special someone!
THANKS Emma

Anne
Swedish Dishcloth SPRUCE - Talk Dirty To Me
Great for personalised gifts!

I have so many of these and love the joy of getting the next favourite design out of the kitchen drawer. Gifted a couple to a coworker as a small Christmas gift and was so cool to be able to choose designs to match her interests/personality.

Anonymous
Swedish Dishcloth SPRUCE - Leopard
love

love these

Gabrielle D
The Green Collective
top product and

top product and service

Anonymous
Wedge Bag - Light Blue

Great hankies. I just wish I had shopped sooner as some of the designs, especially the nz ones, were sold out.

A Purdie
HANK - 4. AROHANUI by Natty

UNIQUE DISHCLOTH GREETING CARDS

Why choose between a greeting card and a gift when you can have both?
Introducing our SPRUCE Dishcloth Greeting Cards—the clever, eco-friendly solution that’s as thoughtful as it is practical. Forget one-use cards that end up in the bin - send a message that sticks around long after it’s opened. It’s the ultimate eco-friendly surprise that’ll clean up the competition!

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SUSTAINABILITY TIPS & ECO-FRIENDLY HACKS

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  • How to Keep Your SPRUCE Swedish Dishcloth Looking Fresh

    How to Keep Your SPRUCE Swedish Dishcloth Looki...

    With a little rinse-before-dry habit, your SPRUCE Swedish dishcloth will stay bright and fresh for months. It’s natural. It’s porous. It’s designed to absorb. A faint shadow of turmeric does...

    How to Keep Your SPRUCE Swedish Dishcloth Looki...

    With a little rinse-before-dry habit, your SPRUCE Swedish dishcloth will stay bright and fresh for months. It’s natural. It’s porous. It’s designed to absorb. A faint shadow of turmeric does...

  • The Anti-Gift Guide: Meaningful Giving Without a Huge Price Tag

    The Anti-Gift Guide: Meaningful Giving Without ...

    Some of the best gifts don’t come wrapped. They come from paying attention. Here are a few ideas that cost very little, but are often remembered far longer than “another...

    The Anti-Gift Guide: Meaningful Giving Without ...

    Some of the best gifts don’t come wrapped. They come from paying attention. Here are a few ideas that cost very little, but are often remembered far longer than “another...

  • Upgrade Your Bags

    Upgrade Your Bags

    This blog will cover a bit of the history behind the material & bag concept, to the making and different sizes on offer. Then let's reflect back on the sustainable...

    Upgrade Your Bags

    This blog will cover a bit of the history behind the material & bag concept, to the making and different sizes on offer. Then let's reflect back on the sustainable...

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SEEN IN

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  • Logo of 'The Press' with 'Te Matatika' on a black background
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  • ⭐⭐⭐⭐⭐

    "Excellent SPRUCE cloths. Very absorbent. Easy to clean. Put it in dishwasher and it came out really clean, no stains! Definitely buying more in the future!"

  • ⭐⭐⭐⭐⭐

    "I like well designed, well made things that are aesthetically pleasing, easy to use and wash, and do what they're supposed to"

  • ⭐⭐⭐⭐⭐

    Encore Bags "What a brilliant concept and the end product is not only super practical but also eye catching and fun! Love it my large so much, ordered another straight away! Highly recommended." Vanessa

  • ⭐⭐⭐⭐⭐

    HANK "Love love love! Beautiful designs, quality hanky. It's a statement piece I always want to pull out of my pocket!" Danielle

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